CW4K Canned Water
CannedWater4kids.org is a 501(c)(3) whose focus is to help ensure all children have access to sustainable, clean, safe drinking water. The nonprofit wanted to create a drinking water brand. The purpose was to help raise awareness for the group’s work. It would also be a valuable tool in raising funds for the nonprofit’s water projects. CW4K uses 95% of the money collected from the sale of this water packed in aluminum bottles and cans to support, fund & deliver sustainable clean drinking water projects saving children worldwide.
It was exciting to receive a prestigious Best of Show award for this design in Beverage World Magazine’s Global Packaging Design Competition.
My Role: I provided the concept, design, and branding. I also crafted the phrase, “Drinking Water – With a Purpose.”